Content Selection Framework - Associating Content with Banners (Content driven ad's)

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Author Associating Content with Banners (Content driven ad's)
Scott Ewing

2004-02-07, 9:38 am

I don't thing there's an easy way to do this. However,
this may be a little slow, but it's just a thought. Upon
loading the page you could update the user's profile with
a personalizable field like "most recently viewed product"
or maybe category if you want to be more broad. And then
if you had expressions to match up that profile field's
product or category to a banner ad you could run the
pipeline to get the best matching banner.

Best of luck!
- Scott

>-----Original Message-----
>Hi,
>
> I would like to is it possible to have banners served
>thru commerce server 2002 depending on what the user's
>current page content is , for ex if the user is on a page
>which has content about a product, would it be possible

to
>show banners related to that product to the user. i want
>to target the banners for the content on the page the

user
>is viewing & not the page group.
>
>thanks
>
>.
>

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