| Nick Simpson 2004-02-07, 9:38 am |
| Keith,
Found the CSF fairly reasonable at displaying personalised content as well
as ads. Two things i did to make it easier.
(1) In the creative_type table i made sure all entries in the
text_ct_template were in XML format. Didn't want to have any presentation
information like HTML in the database. Makes presentation changes easier.
(2) In the creative_size table i cleared it out and just created one
creative_size for each creative type. When you only want to display content
of a certain type it seems that the only way you can do this in Commerce
Server is to set the size property for the ContentSelector which will then
filter the ads to return only those of the relevant size. We don't care
about the size, we just want those of the right type, but that's the way we
do it. Tell me if there's a better way. Would haver been great if you could
simply filter by type.
I don't think the CSF is the best of Content Management Systems. I'd be
hesitant to use it as a full-on CMS to run a whole site. However i think
it's totally cool at allowing for personalized content in key areas of the
site. With (2) above and Page Groups and User Profiles you can show whatever
you want, wherever you want, to whoever you want. Fairly cool.
Hope this helps,
Nick
"Ken Knight [MSFT]" <kknight@NOSPAM.microsoft.com> wrote in message
news:FlCTMRVrDHA.1548@cpmsftngxa06.phx.gbl...
> Another tool you can use in addition to the CSF framework is the predictor
> service.
> Both of these tools use in memory table look ups for fast retrevial of
> personalized recommendations.
>
> Ken
>
> --------------------
> Content-Class: urn:content-classes:message
> From: "Keith Leslie" <keithleslie@yahoo.com>
> Sender: "Keith Leslie" <keithleslie@yahoo.com>
> Subject: Personalization vs Campaign Management
> Date: Thu, 28 Aug 2003 13:37:48 -0700
> Lines: 19
> Message-ID: <027001c36da4$3e40bcc0$a601280a@phx.gbl>
> MIME-Version: 1.0
> Content-Type: text/plain;
> charset="iso-8859-1"
> Content-Transfer-Encoding: 7bit
> X-Newsreader: Microsoft CDO for Windows 2000
> X-MimeOLE: Produced By Microsoft MimeOLE V5.50.4910.0300
> Thread-Index: AcNtpD5AZsmcWXwdRf+necG0ae5xHA==
> Newsgroups: microsoft.public.commerceserver.campaigns_csf
> Path: cpmsftngxa06.phx.gbl
> Xref: cpmsftngxa06.phx.gbl
> microsoft.public.commerceserver.campaigns_csf:2151
> NNTP-Posting-Host: TK2MSFTNGXA14 10.40.1.166
> X-Tomcat-NG: microsoft.public.commerceserver.campaigns_csf
>
> I am working for a large company redesigning their
> website to utilize .NET and Commerce Server 2002. We
> have identified 2 types of content they would like to
> use "campaign management" for. The first is personalized
> content. For example, on their home pages there are 3 or
> 4 areas that will display different content (think
> portlet type approach) based on their user profile. The
> second type of content are promotions, so basically
> internal advertising. I am wondering if it is really a
> good approach to use the campaign stuff to deliver
> personalization content. So far metophorically the
> approach seems sound. I've written a component that will
> load content types other than .gif or static HTML, so the
> content type really isn't an issue. This is a big budget
> project and I want to make sure we do it right. Is this
> really a good approach for the personalization content?
>
> k
>
>
>
> --Brian
>
> This posting is provided "AS IS" with no warranties, and confers no
rights.
>
> EBusiness Server Team
|